This project involved the creation of animated motion graphics videos for H2OH! and Gatorade, developed for Ambev to support the promotion of these products at trade shows and industry events.
The objective of the videos was to create visually dynamic content that could capture attention in busy exhibition environments while reinforcing the identity and messaging of each brand. Trade shows are highly competitive visual spaces, so the animations were designed to be bold, clear, and engaging even during quick viewing moments.
Our work focused on motion graphics design, animation, and visual pacing, ensuring that both brands were presented in a way that remained consistent with their official visual identities. Colors, typography, and graphic elements were carefully integrated to maintain brand recognition while enhancing the overall visual impact.
The final animations were optimized for large event screens, allowing them to function as strong visual assets that help attract visitors, increase brand visibility, and support Ambev’s product promotion during exhibitions and industry events.