This project involved the development of new product label designs for Castrol in Brazil, along with supporting branded materials created to strengthen the brand’s visual presence in marketing and promotional contexts.
The primary focus of the work was the design of updated product labels, ensuring that the packaging maintained alignment with Castrol’s established brand identity while presenting information in a clear, organized, and visually appealing way. The labels were designed to be functional, recognizable, and consistent with the brand’s standards in the automotive and lubricants industry.
In addition to the packaging work, we also developed complementary branding materials, including flyers and eco bags, designed to support marketing initiatives and reinforce the brand during events, promotions, and product presentations.
Our work combined graphic design, brand consistency, and print ready production, ensuring that every piece communicated the strength and professionalism associated with the Castrol brand.
The result is a cohesive set of visual materials that support Castrol’s product presentation and brand visibility in the Brazilian market.