Budweiser, Spaten and Beats

Video & Motion Graphic

This project involved the creation of animated motion graphics videos for Beats, Budweiser Zero, and Spaten, developed for Ambev to be displayed at trade shows and brand events.

The goal of the videos was to create dynamic visual content that could capture attention in busy event environments while reinforcing the identity and messaging of each brand. Since trade shows are highly competitive visual spaces, the animations were designed to be bold, engaging, and easy to understand at a glance.

Our work focused on motion graphics, animation timing, visual rhythm, and brand alignment, ensuring that each video reflected the personality and visual identity of the respective brand. Graphic elements, typography, and color palettes were carefully incorporated to maintain consistency with the official brand guidelines.

The videos were optimized for large event screens, allowing them to function as impactful visual pieces that attract attention, strengthen brand presence, and support Ambev’s marketing initiatives during industry exhibitions.

By combining motion design with clear brand communication, the final animations helped create a strong visual experience for visitors at trade shows and promotional events.